CASE STUDY
YouHodler
Elevating a Web3 Fintech Platform to the Global Stage
Results
Secured 28 billion media impressions in four months
Featured in Reuters, Yahoo Finance, Cointelegraph and more
“They are not only a PR agency but rather also a strategic marketing partner that has helped us grow professionally by helping us elevate the company to a completely new level.”
–
Vice President of Marketing and Commercial Development, Netafim USA
In the face of unpredictable global market shifts, Swiss-based Web3 fintech platform YouHodler is steadfast in its mission to transform banking and finance. By seamlessly blending fiat and crypto services, YouHodler presents a new paradigm of simplicity, efficiency and transparency in the financial services industry. As it sets its sights on expanding its footprint across Europe and South America, the company sought The Pollack Group to amplify its global presence.
The Pollack Group developed a comprehensive international public relations program to not only strengthen YouHodler’s messaging, but champion them as global frontrunners in Web3 fintech, financial markets and the global economy. We did this by positioning the company and its executives as international experts in the industry. Leveraging major industry updates and trending news such as the collapse of Silicon Valley Bank and the Federal Reserve and European Central Bank’s interest rate decisions, the agency effectively presented the YouHodler team in front of global audiences—with an astounding 28 billion impressions secured in just four months in both trade and top-tier outlets, including Forbes, Yahoo, Yahoo Finance, Reuters, AP, MSN, Business Insider, Coindesk and Cointelegraph.
