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Ways Experiential Marketing Supports Businesses – Scoopearth

Wondering how experiential campaigns boost revenues? The article explains the crucial role experiential marketing plays in the business world from multiple perspectives. 

15 Industry-Specific Examples Of Effective Experiential Marketing – Forbes

How can marketers tailor campaigns to specific industries? Check out examples and expert recommendations. 

Lululemon gave out $98k worth of leggings – Marketing Brew

In this article, discover how Lululemon cultivates a sense of community and fuels excitement through their recent “Dupe Swap” experiential marketing strategy.

3 Concrete Ways to Measure Experiential Effectiveness – AdWeek

Having questions about performance measurement? This article explains the most important metrics for experiential campaigns, with examples from Visa and Jaguar.