Searching for inspiration to make your brand shine on social media? Discover the five ingenious posts that rewrote the rules for digital branding success and find out how to apply their winning strategies to your own campaigns.
How can a social media app bounce back into the spotlight? The article dives into BeReal’s ambitious new global brand marketing campaign, as the app aims to reignite interest and engagement through a unique contest blending its platform with Instagram and Twitter.
In the competitive world of fashion, how does a young brand like Cider stand out from the crowd? The author dissects its unique marketing strategies, from leveraging K-pop star power to engaging with fans on Discord, and discusses how this brand is making waves globally with its first brick-and-mortar pop-up in NYC.
How are brands responding to Gen Z girls’ increasing participation in sports? Learn more about the latest strategies for engaging this dynamic audience, from Cracker Jack’s empowerment campaigns to Snapchat and Addidas’ collaboration during the 2023 FIFA Women’s World Cup.