By The Pollack Group
The 2017 retail holiday shopping season was yet again supported by agency client Market Track and their key insights and data highlighting key trends impacting the all-important 4th quarter. This past holiday season saw retailer promotional activity increase and continue its shift toward digital. It was also the year of the official entrance of voice commerce. In all, Market Track was quoted in, or had its data showcased, in over 215 articles in such notable outlets as: USA Today, CNBC.com, Reuters, Associated Press, The Wall Street Journal, Forbes, and many others.
