Amidst such a cluttered landscape, how does a brand ensure they see an ROI from…
The Pollack GroupMay 15, 2017
Social media is not a marketing channel; it's a platform for making connections, creating circles…
The Pollack GroupMay 8, 2017
Last summer we created a Spotify account for the agency and seasonally we rally the…
The Pollack GroupMay 8, 2017
As a longtime loyalist to The New York Times (NYT), I read a title with…
The Pollack GroupMay 2, 2017
The Pollack PR Marketing Group Senior Vice President, Will Ostedt joined PR experts across the…
The Pollack GroupApril 26, 2017
It is generally understood that innovation is the fuel that drives success. I say it…
The Pollack GroupApril 25, 2017
Two years ago, when I first set foot in New York City, I had trepidations…
The Pollack GroupApril 20, 2017
