Interesting Reads. Industry news that you may have missed.
Snapchat’s new Filters can transform the sky above your head – TechCrunch
Snapchat’s latest update is
another addition to augmented reality called “Sky Filters.” This new feature
automatically detects the sky in your images and repaint it with a different
atmospheric look.
Establishing Your Brand Voice on Social Media – Adweek
There
are many factors involving a strong brand identity: logo, typeface, taglines
and more. First and foremost, comes the personality of your brand’s voice.
These steps show the necessary framework for creating a brand’s voice.
Inside the big business of being a social media influencer – CBS News
To be a social media influencer, you
need to have a following and credibility. But, you don’t have to be a household
name to be an influencer. Take a dive into the influencer industry and what it
takes to run a social media account.
Can Tech Startups Do Journalism? – The Ringer
What happens when you wedge your
company into a space between journalism and sponsored content? It can be a
rare, yet exciting opportunity. This article takes a deeper look into the boom
of startup publications.
Five Things You Need To Know About Marketing To Baby Boomers – Forbes
What happens when you wedge your
company into a space between journalism and sponsored content? It can be a
rare, yet exciting opportunity. This article takes a deeper look into the boom
of startup publications.
