How Pinterest And Urban Outfitters Worked With Gen Z On This Back-To-School Activation – BizBash
Not your regular dorm! Urban Outfitters and Pinterest teamed up in Space Shift, an activation featuring ten themed spaces that provided unique decor ideas. This collaboration bridged digital inspiration with real-world experiences, allowing guests to shop, engage with influencers, and create their own Pinterest mood boards in real-time.
TikTok Publishes New Back-To-School Marketing Guide – Social Media Today
Looking to make the most of your back-to-school campaigns on TikTok? The platform’s 16-page guide offers valuable insights into crucial dates, trending product categories, and effective brand-building approaches. Check out this quick overview for the must-have marketing secret sauce.
Inside Dormify’s 2024 Back-To-School Strategy – Modern Retail
How does one of the biggest players in campus furnishings stand out in a crowded market? The author discusses how Dormify’s marketing strategy, from connected TV pushes to social media engagement, captures diverse customer segments and optimizes the dorm room shopping experience.
5 Ways For Brands To Boost Their Back-To-School Marketing – Forbes
What makes back-to-school shoppers tick, and how can brands increase their reach? This article delves into five key tactics, including leveraging omnichannel marketing, creator collaborations, and interactive social media. Check out industry insiders’ recommended best practices to boost your brand’s reach this season.
