By The Pollack Group
The Pollack Group (TPG) has been retained by NewPoint Real Estate Capital (NewPoint), a prominent commercial real estate finance company that delivers lending solutions to investors of multifamily, affordable housing, seniors housing, healthcare, and manufactured housing properties nationwide.
NewPoint leverages technology, data, capital, and the expertise of its industry-leading team to provide loan origination, servicing, execution, and a suite of agency and curated proprietary products to meet the evolving needs of borrowers.
“NewPoint’s leadership team has dedicated their careers to innovation and excellence in real estate finance,” said Stefan Pollack, president of The Pollack Group. “NewPoint has created an innovative platform challenging traditional real estate lending standards, creating increased value for its clients.”
TPG has been retained to help establish and grow NewPoint’s leading position in the marketplace through earned media relations, with a focus on positioning NewPoint’s subject matter experts, supporting NewPoint’s thought leadership efforts, and highlighting the company’s innovative real estate lending activities. Additionally, TPG will create and support NewPoint’s digital marketing through various LeadGen efforts.