Getting ahead of your competitors within your industry is important when being an agency owner.…
The Pollack GroupOctober 20, 2021
Micro-influencers are often willing to engage with their followers in ways that more famous influencers…
The Pollack GroupOctober 13, 2021
While mainstream brands are using data and revamping their consumer engagement, other luxury companies are…
The Pollack GroupOctober 8, 2021
Agencies can run successful campaigns by learning as much as they can about their clients’…
The Pollack GroupOctober 6, 2021
How trust translates to sales in influencer marketing, a new-look sustainable marketing approach, and more…
The Pollack GroupOctober 1, 2021
Like many companies, our agency’s plan had always been to open post-Labor Day, albeit it…
The Pollack GroupSeptember 30, 2021
Consumer perception is critical when establishing your brand's voice. What are some key guidelines to…
The Pollack GroupSeptember 30, 2021
In the face of the current global pandemic, the entertainment industry has seen an upheaval…
The Pollack GroupSeptember 27, 2021
Video content is a key component for social media marketing. Live streaming and video content…
The Pollack GroupSeptember 20, 2021
