In The Red The Ghost in the Machine: Capturing C-Suite Voices Through Ghostwriting Ghostwriting can be critical for C-Suite executives with many messages but little time. Explore why…The Pollack GroupJuly 19, 2022
In The Red Why PR Is Essential In Economic Downturns Cutting the PR budget to save costs is a common mistake. Learn why a strategic…The Pollack GroupJuly 14, 2022
In The Red The Overlap Between Hard Skills And Soft Skills In the Workplace Soft skills are more important than ever. How can marketers and companies apply their knowledge…The Pollack GroupJuly 12, 2022
In The Red Dissecting The Age-Old ‘All Press Is Good Press’ Myth Trending on social media is not always a good thing. Our PR expert breaks down…The Pollack GroupJuly 6, 2022
In The Red 15 Smart Ways For SMBs To Get Started With Paid Social Media Advertising How do small and mid-size businesses stand out from the competition with the help of…The Pollack GroupJuly 5, 2022
In The Red PR’s Top Pros Talk: Handling Communications During A Crisis How can organizations navigate uncertain times? Agency President Stefan Pollack shares his thoughts and perspectives…The Pollack GroupJune 29, 2022
In The Red Using NFTs For PR And Marketing Campaigns Web3 and NFTs are here, but how do brands leverage them for PR and marketing…The Pollack GroupJune 21, 2022
In The Red 3 Tips For Creating Social Media Content That People Care About Simply pressing ‘publish’ is no guarantee for success. Here are three easy, ready-to-use tips to…The Pollack GroupJune 20, 2022
In The Red 16 Precautions For Companies Using Social Media To Handle A PR Crisis What should companies do, or avoid on social media during a PR crisis? Agency president…The Pollack GroupJune 16, 2022
In The Red PR And The Metaverse: How Virtual Reality Will Shape The Communications Industries New frontiers for creativity will be explored, and comfort zones will be challenged. What basics…The Pollack GroupJune 13, 2022