Whatever your goal is, a strong social media strategy can get you there. There are…
The Pollack GroupOctober 3, 2020
While many believe that the influencer “bubble” can pop at any time, influencer marketing can…
The Pollack GroupSeptember 30, 2020
Running a campaign during a global pandemic presents an entirely new challenge. With the old…
The Pollack GroupSeptember 22, 2020
Like most digital marketing channels, livestreaming video's success comes down to how well a company…
The Pollack GroupSeptember 15, 2020
Digital marketing is a critical for small businesses. Advertising, content marketing, Google advertising, SEO, and…
The Pollack GroupSeptember 14, 2020
While the COVID-19 pandemic continues to impact the global economy, July saw general improvements and…
The Pollack GroupSeptember 8, 2020
With the November 3rd election just a few months away, political communications professionals shared their…
The Pollack GroupSeptember 1, 2020
Content targeted to the wrong audience or platform often goes to waste. How can marketers…
The Pollack GroupAugust 24, 2020
A panel of communications agency leaders shared their best practices for adapting to a dramatically…
The Pollack GroupAugust 20, 2020
