Message DNA combines stakeholder interviews, competitive analysis, market research, and strategic messaging development to create…
The Pollack GroupJuly 21, 2026
Most marketing teams don’t actually know their audiences. They know a story they’ve told themselves…
Jessie PengJune 22, 2026
The Pollack Group was named a Top 100 Inspiring Workplace in North America for 2026,…
Jessie PengJune 18, 2026
The most important conversation happening in communications right now isn't about AI. It's about whether…
Jessie PengMay 27, 2026
The Pollack Group has been named a finalist by Inspiring Workplaces Group (IW) and its…
The Pollack GroupMarch 31, 2026
The theme of this year’s report, “A Quiet Shift,” is exactly right. What’s unfolding in…
The Pollack GroupMarch 27, 2026
When AI becomes the front door, communications becomes the function that makes an organization understandable.…
The Pollack GroupMarch 26, 2026
For Artistic Entertainment Services (AES), the 2026 Rose Parade® demanded real leadership in real time.
The Pollack GroupJanuary 6, 2026
Public relations in 2026 will demand a new operational mindset: one that pairs the precision…
Jessie PengDecember 1, 2025
