In The Red Three Steps To Interim PR Solutions When Client’s Needs Change How often does this happen to public relations professionals? You’re plugging along your planned activities…The Pollack GroupJune 2, 2015
In The Red Are You on the Content Marketing Road Yet? According to a recent study by Mass Relevance & The CMO Club, 95% of CMOs…The Pollack GroupMay 11, 2015
In The Red 5 Ways to Create Public Relation…ships In an age when public relations professional have massive media databases, email-merge capability, ready and…The Pollack GroupApril 29, 2015
Strategies & Musings The Re-defining of PR Generalists Traditionally, PR Generalists were defined as having in depth experience in several industry sectors, as…The Pollack GroupApril 20, 2015
Strategies & Musings Starbucks and McDonalds Raise the Bar on Social Responsibility So, based on a social media backlash and nasty rants in the media, Starbucks had…The Pollack GroupApril 9, 2015
In The Red No Man (or Woman) Is An Island Who’d have thought! We’re in the second decade of the 21st century where five generational…The Pollack GroupMarch 31, 2015
Strategies & Musings Celebrating 30 Years… Our agency opened its doors on March 25th 1985. It’s been exactly three decades.. So…The Pollack GroupMarch 25, 2015
Red All About It Class of 2020 Wants Colleges and Universities to Ditch Email, Viewbooks and Non-Personalized Communications The group known as iGen or Generation Z is about to have a major impact…The Pollack GroupNovember 11, 2014
In The Red 5 on Cue with Oversee.net’s VP of Communications and Industry Relations Mason Cole Q. Noting that you first joined Oversee’s subsidiary, SnapNames, in 2001, this year then marks…The Pollack GroupJune 14, 2011
In The Red Crossing the Line… Within the political arena negative campaigns are commonplace, even expected and accepted. It seems to…The Pollack GroupMay 12, 2011