In The Red Ironic Timing – “Pepsi Refresh” Campaign and Edelman PR Trust Barometer, Collide The first time that Pepsi elects to forgo its past 26 years of advertising on…The Pollack GroupFebruary 10, 2010
In The Red Why Does Social Media Need ROI? Today, the agency introduces a new channel on the corporate blog called “Digital Trenches,” which…The Pollack GroupFebruary 7, 2010
In The Red The Transformation Decade This new decade, 2010-2020, will be known as the Transformation Decade. The definitions of transformation…The Pollack GroupJanuary 25, 2010