
Jacqueline Liu
Executive Vice President
“Above all, be the heroine of your life, not the victim.”
Nora Ephron
Jackie focuses on helping companies elevate their three Vs: visibility, voice, and value. In her 20+ years as a communications professional, she has a proven record of success managing global corporate and crisis communications, as well as brand marketing and influencer campaigns.
In her current role, she oversees and manages client relationships and programs in the consumer products, health care, nonprofit, and travel and hospitality industry sectors.
Before joining The Pollack Group, she spent the better of a decade working as a communications professional and consultant in the automotive industry, executing regional and national events for global automotive, food, and beverage companies. She was an in-house Account Executive for The Rogers Group (now Finn Partners) at American Honda Motor Company and at Pacific Communication Group (now PCG Campbell) with Ford Motor Company Western Region.
Anyone who knows Jackie well knows they can rely on her to copy edit anything from a text message to a manuscript. She is an AP Stylebook purist and teaches writing courses at the USC Annenberg School for Communication and Journalism.
Jackie is a die-hard sports fan and a voracious reader. She believes that to be successful in today’s PR and marketing communications environment, one needs to have a broad knowledge of pop culture, diversity issues, and politics – and common sense. In her spare time, you’ll find her reading a novel and moonlighting as a sommelier. She holds three degrees, all from the University of Southern California.
She resides in Los Angeles with her husband, Justin.
Explore their insights

Red All About It
Turns Out AI Has Opinions About Your Brand. With Sited, We Can Help Shape Them
We’re delighted to announce a partnership with Brandi AI, the industry’s leading platform for AI visibility and GEO, to take Sited further.

Red All About It
Why Events Must Evolve in 2026
Attendees expect to learn, be inspired, and create connections that justify stepping away from work and life.

Red All About It
CrossFit Selects The Pollack Group to Engage the Next Generation of Fitness
CrossFit selected The Pollack Group (TPG) as its national public relations partner to improve brand perception.

Red All About It
Welcoming John Cheng and Daniel Chou to The Pollack Group
We’re thrilled to welcome John Cheng and Daniel Chou to the agency.

Red All About It
The Growth Story Too Many Brands Still Miss
Through The Pollack Group’s work supporting the Latino Donor Collaborative, we see every day how far public narratives still trail the data.

In The Red
Ask TPG: 5 Essential (and Surprising) Books Every Communications Professional Should Read
This is a list of books with diverse topics that encompass culture, creativity, corporate takeovers, and cautionary tales.

Red All About It
The Pollack Group Partners with Ascend to Bring More Visibility to Underrepresented Research and Initiatives for Pan-Asian Business Leaders
We're partnering with Ascend, the largest Pan-Asian membership organization for business professionals in North America.
