Case Study
Latino Donor Collaborative
Turning Insight into Impact: How We Helped Latino Donor Collaborative Shift the National Narrative
Results
- 100+ earned media placements including Bloomberg, AP, Axios, CNBC, and key Latino media outlets
- Over 2 billion digital impressions
- Hundreds of report downloads and reshares by Fortune 500 executives, policymakers, and influencers
- Significant growth in LDC’s visibility and perceived authority, contributing to increased partnerships with cultural tastemakers
“I also want to thank each one of you at Pollack, because the process was so smooth and so professional. It’s a delight working with you all.”
Ana Valdez, President and CEO
Despite being the driving force behind over $4 trillion of U.S. economic output, Latino communities continue to face erasure in media, corporate boardrooms, and policy conversations. The Latino Donor Collaborative (LDC), a leading nonprofit think tank, sought to elevate Latino excellence through powerful data, but needed a partner who could translate that data into a national movement. That’s where The Pollack Group came in.
LDC tapped the agency to be strategic storytellers and message architects. The task: Turn static research reports into a rallying cry for the country’s most underrecognized force for economic growth and labor force participation. We also set needed to create and leverage the LDC’s authority by elevating its leadership through media briefings, op-eds, and quote placement in top-tier outlets. We built real-time engagement by leveraging platforms like LinkedIn Live to create ongoing dialogue. We created a targeted tiered media strategy, using embargoes, tailored pitches, and insider access to build credibility and sustain momentum across mainstream media.
Coverage appeared in top outlets, including Bloomberg, Associated Press, Axios, CNBC, and more. LDC’s research was elevated from a policy tool to a driver of national conversation. The results proved that smart storytelling, rooted in data and driven by purpose, can spark national awareness and institutional change.
Services
Earned Media
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