July 18, 2023

The Pollack Group Announces Exciting New Collaboration With Innovative Snack Brand Bahamii

Packet of Bahamii Honey Cinnamon Energy Bites with cinnamon sticks and honey on a yellow background.

The Pollack Group is thrilled to announce its collaboration with Bahamii, an innovative snack brand on a mission to transform dates into delicious, nutrient-dense treats.

Bahamii was founded in 2020, focusing on unlocking the antioxidant and high fiber benefits of dates, an ancient superfood eaten for thousands of years. Their product line includes organic, pitted dates mixed with superfoods like almonds, cocoa, coconut, honey, cinnamon, and vanilla to create tasty, guilt-free snacks. Bahamii is bringing dates into the modern era by removing the pits and concentrating all the nutritional goodness into convenient, mess-free bites.

The Pollack Group will provide strategic counsel and support its marketing efforts across media relations, social media, and digital campaigns. “We’re excited to bring on board an innovative brand like Bahamii that is disrupting the snack category with their commitment to using only natural, recognizable ingredients,” said Stefan Pollack, president of The Pollack Group. “Helping brands connect with consumers is our passion. Bahamii’s mission to provide nutrient-dense, guilt-free snacks aligns perfectly with our expertise in consumer marketing.”

Bahamii’s product line delivers energizing sweetness from nature’s candy while avoiding added or processed sugars in many conventional snacks. Their date-based treats are moist and fresh, with great texture and flavor, thanks to simple, clean ingredients. Bahamii founder Noah Nazarian said, “We chose Pollack because of their reputation and multi-disciplinary capabilities. Their strategic guidance and creativity will be invaluable as we expand distribution and launch new products.”

The Pollack Group is committed to driving results for this exciting new partner through integrated marketing campaigns that capture consumer attention. We’re ready to help Bahamii share their better-for-you snacking story and introduce new audiences to the benefits of dates.

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