Case Study
Santa Monica Wellbeing Project
Helping a Municipality Integrate The Science of Well-being Into Government Policies

Results
- Bolstered the city’s thought leadership in sustainability, health and wellness
- Featured in Forbes, FAST Company, Huffington Post, and more
“I am grateful to have had Pollack on our team – your enthusiasm, fresh look and skills are just what we needed.”
Assistant Director/Project Lead, The Wellbeing Project
The City of Santa Monica needed to better understand the community for more informed policies and community initiatives, but realized that it lacked the right type of data.
So it set out to do something that had never been done before: integrate the science of well-being into the foundation of the local government. The core of the Well-being Project, the city’s winning entry in the Bloomberg Philanthropies Mayor’s Challenge, is a comprehensive index of analysis developed in partnership with renowned research firm RAND Corporation and New Economics Foundation. The agency worked closely with the project to distill and communicate the data for public consumption, consulted on website development and to assist in strategically implementing change within the city based upon findings.
The launch of the index solidified the city’s thought leadership platform in sustainability and health and wellness.
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