Event, Trade Shows and Conferences

Events, trade shows and conferences give brands an opportunity to connect directly with key audiences and create moments that extend well beyond the room. The Pollack Group develops integrated event strategies that bring together PR, marketing and creative, from identifying the right opportunities and building awareness to media relations, attendee engagement, messaging, content, booth design, signage and branded materials. Whether it’s an industry conference, trade show, corporate event, product launch or experiential activation, we help clients maximize their presence before, during and after the event to generate visibility, strengthen relationships and create lasting brand impact.